In the early 90s, Noakes teamed up with Morné du Plessis to drive the founding of the Sports Science Institute of South Africa (SSISA). The Institute was built to provide a facility that would primarily fund research in sports performance. The application of this research would provide sports personnel of all disciplines with the means to improve. Noakes and du Plessis also wanted to use it as a platform to build public interest in the country’s top sports people and build state pride.

Prof Noakes has published more than 750 scientific books and articles. He has been cited more than 21 000 times in scientific literature and has an H-index of 77. He has won numerous awards over the years and made himself available on many editorial boards. For the final 15 years of his academic career he was rated an A1 scientist – the highest possible rating indicating a world-leading scientist – by the South African National Research Foundation.

Tim is the co-founder and Chief Medical Director of the Nutrition Network and devotes the majority of his time to promoting the low carbohydrate high fat diet (LCHF) , especially for those with insulin resistance (IR), raising funds and doing research through The Noakes Foundation (TNF) and supporting Eat Better South Africa (EBSA).

He is highly acclaimed in his field and, now in his 70s, is still physically active doing CrossFit twice a week and competing in the CrossFit Open. He is a devoted husband, father, and grandfather and now, in his retirement, is enjoying spending more time with his family.